DESIGN → BRAND → experiential

PHX+TechLeap @ Slush 2021:
La Lune

Slush is Europe's biggest annual tech conference, iconically held in freezing cold, slushy Helsinki in November.

PHX, in collaboration with Techleap NL, facilitated a signature investor networking dinner event, with the special RTHM touch of imagination, mystery, sensuality, and warmth. Our theme for this event was La Lune, bringing forth a feminine energy and dreamy experiential flow.
What we did:
Brand Strategy & Design
Print and Digital Media Design
Experiential Design & Production
We welcome guests into a sensual evening experience to connect with open hearts, to enter the mysterious, dreamy lunar headspace.

What do we want to collectively surface from the unconscious? What dreams do we want to realize this moon cycle, and beyond?

As winter approaches, it is time to close our eyes to the external world and venture inwards. We take the opportunity to do this together at this Slush dinner experience. We will enter the inner realms together through an intimate night of meditation, ceremony, and music.

The moon is a feminine symbol, universally representing the rhythm of time as it embodies the cycle. The phases of the moon symbolize immortality and eternity, enlightenment or the dark side of Nature herself. It is a symbol of intuition, dreams, and the unconscious.

The night holds untold stories, secrets and mysteries, connecting deeply to our subconscious streams.

Embrace the mystery.

Dreamers, dream on.

We hosted an investors network event in San Francisco, welcoming key deep tech funds and startup founders into an art deco 1920's speakeasy. We invited performers who represented authentic San Francisco nightlife and vaudevillian culture for our international audience, a 4-course dinner, custom cocktails named after famous quantum physicists, and a live bossa nova jazz band.